POINT72

STORY

Different by Design

For Point 72, entering a new market as an established brand meant the moment was now to make an impression. Building brand equity, the truly unique point-of-view of Point 72 is amplified through artistic installations throughout the Warsaw office, intended to emotionally engage the viewer, spark a conversation and inspire a growth mindset. Locally, this technology-focused office has a start-up culture. Bold, clever designs capture the points that creativity is valued and people’s voices matter. While Point 72 is young here, it brings decades of experience and fresh opportunities to the talent pool. Point 72 Warsaw is different by design.

SCOPE

Environmental Branding