SPATIAL STORYTELLING: INSIDE OUR STUDIO
IF YOUR WALLS COULD TALK, WHAT WOULD THEY SAY?At TENFOLD, we believe the space we inhabit every day can be leveraged as a tool to communicate - to inform, educate, and inspire.
Transforming flat walls into metaphorical windows that invite visitors to peek inside the brand and culture of an organization is the craft we've spent years studying, testing, and applying: the art and science of storytelling. Step inside a few key storytelling moments in one of our very favorite spaces: TENFOLD's Short North Studio:
To learn more about TENFOLD’s work, dive deeper into how to tell your story in your space, or simply start a conversation about your brand and culture – get in touch.
BRICK + MORTAR
In the Design studio, TENFOLD's identity hovers above the counter in the kitchen, layered over a softened brick pattern. Though our current studio is located in a recently constructed building, this brick element pays homage to our first brick-and-mortar space in the Discovery District of Downtown Columbus.
REVEAL + REFLECT
A printed wallcovering featuring dimensional lenses reaches from countertop to ceiling in the Collab studio. This installation of handheld mirrors and looking-glasses is a metaphor for TENFOLD's gift to find and reveal the special, and often unseen, aspects brands don't see in themselves, and then creatively reflect that magic back to them through design. The mirrors on this wall use different materiality with reflection and sparkle to create the illusion of revealing and reflecting - they also can be used for quick cosmetic touch-ups!
TURNKEY WITH TENFOLD
A custom chandelier is suspended in our workroom to shed light (literally!) on our turnkey process. From our founding, TENFOLD has been a design-build firm providing discovery, design, and delivery for our solutions from ideation to installation. Over 60 suspended measuring tapes reflect this hands-on approach – and if by chance we require an extra tape, we know exactly where to find one.
Other moments in our studio tell stories as well, such as a phrase from our Culture Narrative that's applied to the entrance floor, or the bookshelves that house our most inspiring reads and studio recognitions. From wall to wall and floor to ceiling, the studio is designed to inspire.
THE BEST PART?
These walls are still hard at work in our digital workplace, applied as branded backgrounds during virtual meetings so our team and clients alike can connect to the story no matter where we’re working.
See how other brands are leveraging their space to tell their story by visiting our portfolio.
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