TENFOLD WELCOMES RICK ABBOTT AS PRESIDENT, NEW YORK

 
Rick Abbott - TENFOLD.jpg
 
COLUMBUS, OHIO, MAR. 1, 2021 

TENFOLD, an award-winning culture strategy and creative firm, is pleased to announce the appointment of Rick Abbott as President, New York. In his role, Rick will be responsible for driving the company's growth in the market, building upon its existing presence including current projects with multiple, best-in-class media and financial brands. Rick joins the company as its first full-time New York-based employee.

TENFOLD Founder + CEO Rachel Friedman says, "When thinking of the ideal person to lead our New York growth, Rick's skills immediately came to mind. Throughout his career, he has embodied extraordinary relationship management and people development expertise. He has the genuine perspective of walking in our clients' shoes and has been a trusted mentor and friend since the beginning of TENFOLD's journey.”

Prior to joining TENFOLD, Rick held senior executive roles in production operations and corporate real estate. A 5-time Emmy award winner, Rick’s career includes leadership positions at ESPN and NBCUniversal. In his most recent role, Rick served as Chief Operating Officer at Circuit of the Americas in Austin, Texas. After a stint in professional baseball, Rick has devoted his more than 35-year career to media, corporate real estate, and facilities development. As President, New York, Rick's unique experiences and background will be the driving force behind this exciting expansion of TENFOLD's footprint.

Rick commented, “Joining TENFOLD is a true culmination of all my past experiences at some of the world’s most influential companies. My entire career I have been on the client-side of the business, so I am very adept at understanding the entire scope of projects from concept to completion. The opportunity to continue to build brands from the inside out, now as a creative partner, is beyond exciting. There’s nothing more rewarding than witnessing the benefits that TENFOLD delivers to clients, and I look forward to delivering these to businesses across the New York market and beyond.”

Read the coverage of this announcement from Columbus Business First.

ABOUT TENFOLD 

TENFOLD is an award-winning culture strategy and creative firm that believes the very best brands are built from the inside out. By revealing and reflecting the magic of brand and culture, TENFOLD helps brands align their physical and virtual environments to their business strategy, connecting people to place in a meaningful way. Founded in 2014, TENFOLD is proud to be among the .1% of woman-owned creative firms and serves clients worldwide across corporate, retail, education, and healthcare markets.

 
 
 

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